Invest with Your Head, Not with Your Heart

Keith Springer, President at Capital Financial Advisory Services in Sacramento California tells Investors to Invest with Their Heads, Not with Their Hearts in his Weekly Newsletter

SACRAMENTO, Calif. (MMD Newswire) April 16, 2010 - As we emerge from the depths of the Great Recession, the battle rages over what kind of recovery this is. Many suggest that we will see a typical recovery, like we have seen with every recession since World War II. These are generally professionals and institutional investors. The individual investor is a markedly different story and is practically the polar opposite.

Keith Springer, Founder and President of Capital Financial Advisory Services in Sacramento, California, explains, "investing requires the correct interpretation of the data at hand, a strong heart and most importantly, the suppression of emotion. Thus, invest with your head, not your heart. Easier said than done though, right? That's why it's so hard to manage your own money."

The fact of the matter is that investors who can follow this rule always make out better. Unfortunately for most, these are almost always institutional investors, not individual investors, and this time around is no different. The economic recovery is happening, whether we like it or not, and professional investors have been all over it. They got bullish months ago and the economic data has supported their confidence in a recovery.

"So what kind of economic period can we expect?" Springer continues. "One I have coined is a "slog through the mud." We may be at the bottom of the hill, but it's a long, slow, grueling climb back to the top."

Read Keith's entire newsletter http://www.keithspringer.com/weekly-commentary-041410.htm including Keith's Economic and Market Update

For more articles by Keith, visit www.KeithSpringer.com, email This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call (916) 925-8900

Keith Springer is an SEC Registered Investment Advisor who frequently provides commentary and analysis for various global and national media outlets. He has developed a proprietary process for successfully building tax-efficient retirement portfolios and has been providing specialty wealth management services for over 25 years.

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